Category Archives: Online Marketing

Manage Your Online Presence to Boost Your Image

The Web is the marketing space of today. TV ads are becoming a thing of the past. Print media is even more outdated, as sad as it is to see print go away. The Web is where you need to … Continue reading

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Using Email Newsletters to Reach Your Clients

Using email newsletters to reach your clients is a valuable tool. Whether you’re communicating to internal clients or external clients, newsletters give you an opportunity to explore new initiatives, discuss important issues or reach out and engage your audience. I … Continue reading

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Do-it-Yourself SEO Tips

In light of my articles on Why You Need SEO and Beware of Seo Firms last month, I thought I’d post some do-it-yourself SEO tips and tricks for small businesses or individuals who want to improve their search engine results … Continue reading

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Posted in How-to Web Content, Marketing, Online Marketing, SEO, Writers, Writing Clients | Tagged , , , , , | 2 Comments

Quality vs. Quantity in Online Marketing

The question of quality vs. quantity is a question you face in any marketing campaign. If you keep a blog, should you strive to post daily and occasionally let drivel slip through, or post once or twice a week but … Continue reading

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Posted in Finding a Writer, How-to Web Content, Online Marketing, Writers, Writing Clients | Tagged , , , , , , , | Leave a comment

Why You Need Dynamic Content

Dynamic content is one of the buzz words in the Web design and Web content industry, but what is it, and do you really need it? In fact, dynamic content can be your key to reaching new customers and improving … Continue reading

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Beware of SEO Firms

SEO is your key to getting visitors. The better your page rank, the more visitors you’ll have – and that’s largely a function of SEO. For this reason, many small businesses (and even large businesses) are devoting precious marketing dollars … Continue reading

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Posted in Online Marketing, SEO, Writing Clients | Tagged , , , , , , , , , , , | 5 Comments