Category Archives: How-to Web Content
Speak the Language
More and more, I find myself intentionally using incorrect grammar to convey a message to a target audience. While the grammar stickler inside of me cringes when I bend grammar rules, the writer in me knows that sometimes you need … Continue reading
Face Lift for the Website and Blog
If you’ve been to my site recently, you’ve noticed the face-lift for my site and my blog. My old site design was fun, but it didn’t accurately reflect my professional writing career. My work over the past couple of years … Continue reading
Use the Right Tools for the Job
Every profession and trade works best with specific tools. Chefs need a good set of knives and various kitchen gadgets. Accountants need accounting and bookkeeping software. Every profession or trade has a key set of tools, and working on the … Continue reading
How to Use Google’s Keyword Search Tool for SEO
SEO begins with keywords. Google’s free AdWords: Keyword Tool can help you find the right keywords to drive traffic to your page. By using primary and alternate keywords in the right places in your content, you can capitalize on the … Continue reading
How to Leverage Social Networking for Your Business: Part 3 – Twitter
Today it’s time to talk about how to leverage Twitter social networking for your business. This article is Part 3 in a monthly series I’m writing about effectively utilizing social networking for your business. For the previous installments, check out: … Continue reading
How to Build Followers for Your Website
Even the most well-designed website is useless if nobody sees it. To address this issue, a major focus of Web marketing is to bring people to your site. A reader asked me last week for tips on building followers for … Continue reading